b'to-head competition against companies run by other classby showing them the software system used to manage members. the pipeline of prospective students, the analytics used for Heidelbergs website, and how she manages her team of Companies produce entry-level and upscale, multi-featuredrecruiters schedules and workloads. This gave the class a cameras in a Taiwan assembly facility and ship finishedgood idea of how similar sales management setups work.goods directly to camera retailers in North America, Asia-Pacific, Europe-Africa, and Latin America. Guest Speakers for the Marketing for Managers ClassCompany co-managers must make decisions relating to R&D, component usage, camera performance, product line breadth, production operations, workforce compensation, outsourcing, pricing, sales and marketing, and finance.The challenge is to craft and execute a competitive strategy that results in a respected brand image, keeps your company in contention for global market leadership, and produces good financial performance as measured by earnings per share, return on investment, stock pricePhoto: Keshawn Womackappreciation, and credit rating. Keshawn Womack, Heidelberg alumnus who graduated All aspects of the GLO-BUS business strategy game parallelin 1998 with a degree in Communication and Theatre Arts, the functioning of the real-world digital camera market,visited Dr. Salil Kehtanis class on October 25, 2023 and thus allowing students to (1) think rationally and logically inspoke at length about her extensive experience in corporate deciding what to do and (2) get valuable practice in makingand entertainment industries. She also guided students on a variety of different business decisions under circumstancessoft skills and how to make the best use of their time in that mirror real-world competitive conditions. college and sharedher corporate life experiences.Nick Pahade, CEO of CrowdHere, is an entrepreneur, a Guest Speakers for the Professionalconsultant, and an angel investor in the digital marketing Selling Class space. He spoke with the evening Marketing MBA class in November. He started his career in the 1990s after graduating from the University of Michigan by venturing into the field of advertising on the Internet which was quite nascent at the time. He talked about his career and the current trends in the ad-tech space.Leah Cordy, Heidelberg alumnus who graduated with a BA in political science in 2020 and MBA in 2021, visited the Marketing class in November. She spoke about her current Photo: John Adams job in public relations job at Geenex Solar, in which she During the day the Patricia Adams Lecture series wasspeaks with communities and various stakeholders in rural organized, Mr. John Adams, Heidelberg alumnus 58 whoOhio to encourage them to set up solar electric generators. has led multiple successful businesses, took the timeShe is also the founder and owner of Hopes Landing, a non-to speak to students about sales, networking, and hisprofit that makes scented candles and employs victims of corporate life experiences. human trafficking and domestic violence.Senior Director of Admission, Sara Rowlinson gave the class a demonstration on how student recruitment is done www.heidelberg.edu/school-of-business Fall 2023'